Saturday, June 29, 2013

Keeping Up With The Countdown

You may have missed it but Dartmouth is doing a Kickoff Countown that started at 100 days back on June 13. Check out this link.

In case you are wondering, we are at 84 days until the Butler game on Sept. 21.
Our day-by-day look at last year's results by this year's opponents starts continues with Game 8 opponent Cornell:

Cornell (4-6)
Sept. 15 at Fordham, lost 34-27
Sept. 22 Yale, won 45-6
Sept. 29 at Bucknell, won 15-10
Oct. 6 at Harvard, lost 45-13
Oct. 13 Monmouth, won 41-38
Oct. 20  at Brown, lost 21-14
Oct. 27 Princeton, won 37-35
Nov. 3 Dartmouth, lost 44-28
Nov. 10 at Columbia, lost 34-17
Nov. 17 Penn, lost 35-28

Cornell Last Five Years (Ivy League)
2012 - 4-6 (2-5)
2011 - 5-5 (3-4)
2010 - 2-8 (1-6)
2009 - 2-8 (1-6)
2008 - 4-6 (2-5)


As you might have figured out from the fact that I spend way too much time pulling together this free blog, I'm not a business person and don't really have much interest in the business world. That said, when the timing works I really enjoy listening to the American Public Media radio show Marketplace on my drive home from Dartmouth football practices in the fall.

I was listening to a podcast of Marketplace the other day and they had a quick segment at the end about how colleges – which will put their name and logo on virtually anything to make a buck – have something novel to market. From a transcript of the podcast:
Notre Dame has announced it will be coming out with its scent: ND Gold Eau de Toilette for men. And for women? Lady Irish.
A little more:
Notre Dame isn’t alone in taking advantage -- schools like Penn State, Auburn and the University of North Carolina also have plans to license aromas. 
But what do the scents actually, you know, smell like? 
“Geranium, lavender, iced juniper, white pepper,” according to Katie Masik is the CEO of Masik.com, that’s what the perfume of the University of North Carolina smells like. Masik’s company created and sells many of the college scents. “We say ok, where is the school located geographically? Is it in the North, is it in the South? Is it near the beach?”
So why do I bring it up? Glad you asked. At the end of the segment, the host notes that the show asked for input from its listeners via Twitter on what smells go with what schools. She ended the bit quoting one listener:
My favorite? Dartmouth. Smells like snow. Winter is always coming.
Like I said, I'm not a business person, but I'm thinking the overhead involved in producing Dartmouth Green Eau de Toilette for men and Lady Green for women (my apologies for that) would be pretty cheap if it is supposed to smell like snow.

Don't think it would sell? Go back in your time machine a bit and check out the look on people's faces when you tell them you have this plan to sell 20-ounce bottles of water for $1.50 a pop.